Sierra Lodestar

Multi-media company - The Calaveras Enterprise, www.calaverasenterprise.com, special sections, Sierra Lodestar entertaiment guide, inserts, video ads and more.

Calaveras First Company Inc. is proud to introduce a new publication, “Sierra Lodestar - The Entertainment Weekly.” Sierra Lodestar showcases Central Sierra entertainment, recreation, events, the area’s rich history and a comprehensive calendar of events all written by an outstanding team of talented writers.

Sierra Lodestar replaces the Prospect and Californian as the largest weekly distribution publication in the three-county Mother Lode region. It also offers unprecedented coverage of where to go and what to do in Calaveras, Tuolumne and Amador counties. 21,000 copies of Sierra Lodestar are distributed free of charge to residents and visitors in the three county area through a combination of home delivery to targeted neighborhoods, newspaper racks and businesses throughout the region.

More good news – Sierra Lodestar is published on Wednesday, giving you plenty of time to plan your weekend. In addition, this tab-sized weekly publication is printed in full color on high-bright paper with a contemporary, easy-to-read design. Resident or visitor, you’ll find comprehensive, compelling information at your fingertips.Holiday Events are listed in each issue: